Our story
PINE Timber Board Express boasts a proud 100-year legacy – and its history is steeped in that of Durban, the city this fourth generation business calls home. The story of Pine Timber Board Express began in 1907 with the arrival in Durban of Essa Hassim, the founder of the business. Born in Jodiya, India in 1895, he traveled to South Africa with his family and began his working life in his teens as a hawker.
In 1916, he took the bold step to established his own timber merchant business in Pine Street under the name Essa Hassim’s. Hard work and dedication saw the business grow into one of the leading timber merchants in the country, and diversify into the furniture trade.
Essa Hassim’s sons – Osman eventually joined the family business.


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A PASSION for timber and a flair for hardware have been in the Hassim family for four generations. From the company’s humble beginnings in 1916, successive generations of the family have grown Pine Timber Board Express into one of the leading board, timber and hardware suppliers in the country. Today, with Nagib Hassim at the helm as CEO, the business services both the retail and wholesale markets as a specialist supplier of exotic, meranti and pine solid timbers as well as a renowned manufacturer of fine wooden products including flooring, ceilings, door frames, decorative cornices and moulded skirtings. It is an official importer and distributor of Formica, Melawood, Novolam, Plywood, Dulux and Supawood products and an approved supplier of PG Bison, Sonai, Evowood (Masonite), Merensky and York Timbers board products.
With the company’s state-of-the-art cutting, edging and boring machines,together with the largest range of decorative colours to choose from, theyare able to customise products to your specifications to enable you to get your kitchen, built-in cupboards, TV cabinet,bathroom vanity and home of your dreams.
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Awards
Over the years, Pine Timber Board Express has garnered many accolades and awards.These include being selected as a finalist in the Medium Business of the Year category of the 7th Annual Islamic Finance Business Awards. The company has also received high-profile industry recognition, such as winning the Best Supplier of Timber & Board in KZN award from KZN Master Builders.
